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Family planning heralds
new arrival

March ’10

BeGrand.net has launched to support the UK's growing population of grandparents caring for their grandchildren, addressing everything from serious issues to fun activities. Most importantly, the website creates a community of independent experts and real grandparents, who can register to take part online.

Bryt's indentity fits BeGrand’s combination of serious resource and social network. Bryt gained in-depth understanding of user’s requirements by deploying a six-week research programme involving teams of grandparents. The programme allowed BeGrand to shape the website’s structure and user experience for optimum usability and ultimately gain user registrations.

To find out more, call +44 (0)1223 845 500

Family planning heralds new arrival